NorthlinkStrategy
The Northlink field notes

Less guesswork.
Better starting points.

Practical guides for nonprofit teams, plus a few simple ways to frame a strategy, operations or planning question.

A five-question project brief

Before you choose a solution,
write down the question.

Use this as a starting point for an internal conversation or a Scope for Good inquiry.

  1. What decision do we need to make?

    Describe a choice, not just a deliverable. “Which program should we prioritize?” is more useful than “We need a strategy deck.”

  2. Who needs to be heard?

    Name the people affected, the people doing the work and the person who can act on the answer.

  3. What do we know, and what is missing?

    List existing information. Separate observations from assumptions and avoid collecting data with no clear use.

  4. What can we realistically change?

    Be honest about time, budget, capacity and the systems your team already uses.

  5. What would a useful handover look like?

    A priority matrix, process map, role guide or planning dashboard can be more useful than a long report.

Talk through your question